Google Display Network Indesign Template

At POW! were here to help the small business owner any way we can.  Marketing is important and Google adwords is the phonebook of today. So having a strong presence is important.  Creating a beautifully designed Google Display Network Image campaign is cumbersome, but it makes a huge difference for your website and business.

When working on POW!'s GND campaign, I was looking for an Indesign template that had all the sizes pre-made and ready to drop stuff into it.  I couldn't find anything.  So, I made my own and now I give it you.

It's got all the sizes, in order as they are on the adwords uploader, so that when you export them, you can just go down the list and keep track:

 

 
 

300 x 50

Mobile leaderboard

468 x 60

Banner

728 x 90

Leaderboard

250 x 250

Square

200 x 200

Small square

336 x 280

Large rectangle

300 x 250

Inline rectangle

120 x 600

Skyscraper

160 x 600

Wide skyscraper

A few tips to remember when designing:

- View it at 'actual size', so that you can see the stuff as it would on a real screen.

- Export as a jpeg high or above.  The limit is 50k each image.

- The template is saved in an indesign cs5.5 format on a mac, so if you have problems sorry.

 

Update: 20170215

We've transitioned away from using Indesign for designing ads to Sketch.  We love sketch!  If you're using sketch than you can find a really great template at this link:

https://www.sketchappsources.com/free-source/1310-google-adwords-banner-template-sketch-freebie-resource.html